Since we began our adventure in 2025, more than 1,500 Ato devices have been hand-assembled in our San Francisco garage and shipped to families worldwide who joined our Early Access Program.
During this time, we’ve built a real relationship with each of those families. Their experiences helped us understand what makes Ato special, but also what needed improvement and which features were missing.
The reception exceeded all our expectations, and today, our production capacity has become our biggest challenge. This growth put us in a tough spot: we are struggling to keep up with demand, and we often take longer than we’d like to deliver each device.
That’s why we’ve spent the last eight months obsessed with a completely new design. We haven’t just refined everything you already love about Ato; we’ve redesigned it to scale, ensuring it can reach every family that needs it. We are ready for the next major step: the next generation of Ato officially arrives for pre-order in just a few weeks.
How Pre-Orders Work
Pre-ordering means you reserve the new Ato at a special launch price and other perks, and we ship it to you as soon as it's ready. It's a simple idea with a big impact: with the collective support of families pre-ordering, we can finance production at scale, and keep our pace — backed directly by the people who use and love Ato.
Thousands of successful hardware products have launched this way. Now it's our turn.
Why Pre-Order Now
Being among the first comes with benefits. Everyone who pre-orders at launch receives a special price, lower than the final retail price, along with free shipping, free months of membership included, and priority in the delivery queue. These perks are our way of thanking the families who believe in Ato before anyone else.
What Are We Launching?
In a few weeks, we will reveal the new version of Ato. It’s a complete redesign of the device and an evolution of what Ato can do.
A new device, from the inside out: Ato looks and feels different. More polished, nicer, warmer. Better WiFi connectivity, better microphones, and more reliability.
New functionalities that will change the experience: The launch is not just new hardware. We are going to reveal new functionalities that take Ato far beyond companionship.
Our vision has always been for Ato to not only be a device for the older adult to stay active, but also what keeps the family connected, even from a distance. The Ato Care Hub (our mobile app) is becoming a center for family care: a place where the family can have peace of mind, understand how their loved one is doing, and be present without being invasive.
We will share much more about this at the launch, but what we can reveal now is that Ato will understand more, provide better companionship, and give families real care tools — without the older adult feeling monitored.
Everything that makes Ato, Ato — the warmth, the conversations, and the respect for autonomy, remains intact. It’s just much bigger now.
When Will I Receive My Ato?
We want to be upfront: pre-ordering means there will be some wait between placing your order and receiving your Ato. The new version will take a few months to reach mass production, and we will ship units in the order they are reserved.
What about the current Ato model?
If you already have an Ato at home or are thinking of getting one, there are three things we want you to know:
Your device will not become obsolete: It will continue to receive software updates as always. Ato will continue learning, improving, and providing companionship.
If you have an active membership, the upgrade is free: When the new version is ready to ship, you will be able to receive the new device at no additional cost.
The current device continues to ship: The new version will take a few months to reach mass production. If someone needs an Ato today, they can have one today.
How Can You Help?
This launch does not depend only on us. The more families who join at launch, the more we can scale, and the more loved ones we can reach.
We will share more details as the date approaches. For now, thank you for being here. Thank you for believing in what we are building.
— The Ato Team
Founder & CEO @ Ato